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about me

I’m Shauna, an LA-based brand marketing and creative strategist. For the last 10 years, I've helped brands define their unique value proposition, turn insights into opportunities, and delight and engage their audiences with thoughtful campaigns and copy.

I've supported startups and Fortune 500 corporations alike, and have directed campaigns and content strategies of all shapes and sizes. This includes digital, OOH, TikTok, web, and experiential, as well as brand partnerships with the American Music Awards, Revolve, and Hourglass Cosmetics, among others. 

Open to select consulting opportunities. See below for how I can help you, and shoot me a message!

my specialties

1. Campaigns

strategy |creative direction | launches | brand awareness | ad creative

2. Copywriting

marketing | taglines | packaging | POS display | web | social | email

3. Content Strategy

pillars | calendar | channel strategy

(across TikTok, Instagram, and web)

4. Experiential & Events

creative direction | production | project management

5. Brand Strategy

positioning | key messaging | voice

Why VINEGAR

campaign and event for feature launch

campaign for feature launch

activation and campaign for partnership

campaign for partnership

Pop It Properly

Clear Start by Dermalogica

brand awareness campaign

Breakout Clearing Peel

Clear Start by Dermalogica

copywriting for product launch

brand awareness campaign for rebrand

copywriting and design for marketing materials

copywriting for brand launch

featured work

get in touch

Thanks! Will be in touch within 24 hours.

Helping brands look, sound, and launch their best
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