what happens when you add vinegar to a homemade volcano?
IT EXPLODES. AND IT'S FUN TO WATCH. AND IT'S COOL.
Now, picture that happening (metaphorically) to your brand. That’s what I do: Make your brand interesting and—dare I say—EXPLOSIVE.
ABOUT ME
by shauna williams
Hi, I’m Shauna. I merge market research, customer data, and creative direction to help brands attract and retain their ideal audience. Will consider payment in the form of chicken tenders (jk... but... maybe not 😬).
add vinegar
SPECIALTIES
how can I help you?
BRAND DEVELOPMENT
positioning
voice
art direction
CONTENT
print + digital
web
social
MARKETING STRATEGY
brand awareness
user acquisition
MY PROCESS
what goes into making a brand really, really ridiculously good-looking?
1. DEFINE THE GOAL
I always start by clearly defining your goal
2. RESEARCH
Quantitative AND qualitative
3. VISION BOARD
To make sure we’re on the same page
4. EXECUTE
Strategize, design, write, shoot, etc.
CREATIVE DIRECTION
concepts
on-set execution
copywriting
MY WORK
work work work work work
