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about me

I'm Shauna, a Los Angeles-based marketing leader with over a decade of experience driving engagement and growth for Millennial and Gen Z brands. My passion lies in helping brands to differentiate, translating insights into opportunities, and captivating audiences through relatable copy and creative.

Throughout my career, I've had the privilege of supporting startups and Fortune 500 giants, steering campaigns and content strategies across various mediums – from digital to out-of-home, TikTok to web, and even immersive experiential events. I've also forged impactful brand partnerships with industry leaders such as the American Music Awards, Revolve, and Hourglass Cosmetics, to name a few.

Currently open to select consulting opportunities. If you're looking for ways to elevate your brand or marketing efforts, feel free to explore how I can assist you below, and don't hesitate to drop me a message!

my specialties

1. Campaigns

GTM launches | brand awareness | creative direction | strategy

2. Product Marketing + Copy

positioning | taglines | packaging | POS display | web | social | email

3. Content Strategy

pillars | calendar | channel strategy

(across TikTok, Instagram, and web)

4. Experiential & Events

creative direction | production | project management

5. Brand Strategy

positioning | key messaging | voice


campaign and event for feature launch

campaign for feature launch

partnership activation and campaign

partnership campaign 

Pop It Properly

Clear Start by Dermalogica

brand awareness campaign

Breakout Clearing Peel

Clear Start by Dermalogica

copywriting for product launch

brand awareness campaign for rebrand

copywriting for brand launch

featured work

get in touch

Thanks! Will be in touch within 24 hours.

Helping brands look, sound, and launch their best
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