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Result
+800% ad conversions
+16% revenue growth within 30 days
Background
Tezza partnered with Revolve to deliver co-branded new presets in the app for Coachella. This partnership came together in only 10 days.
What I Did
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Since we didn't have time to shoot original content for the campaign, I scoured our existing tagged UGC that we could license instead.
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I storyboarded an OOH video ad that played at the festival, and tapped my network to edit it together within 48 hours.
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Worked with freelancers to create ad creative
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Hired influencer, Karsen Kimball, for licenses content and paid posting. Picked her because she's both a Tezza user and Revolve partner.
Tezza X Revolve
Client
Tezza (in-house)
Type of Client
Tech (Mobile App), Lifestyle, Fashion, Media
Project Type
Campaign, Partnership
My Role
Campaign Lead
social mentions
ad creative
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